Face-to-face communication

Even in a society that relies increasingly on electronic media, receiving a communication face-to-face is the most trusted, impactful and therefore effective form of communication. One-to-one or one-to-group is a time consuming way to communicate but allows for members to check understanding and ask questions.

Direct management link

Members appreciate Scouting managers taking the time to visit and discuss issues face-to-face. Personal communications can be logistically difficult to arrange but are the most ideal communication method for delivering sensitive issues that may otherwise be misinterpreted. If planned in advance and appropriate, an event that covers a number of subjects is a useful way of consolidating costs and time.

Face-to-face meetings are particularly good opportunities to allow in-depth discussion and questioning that can help members develop a better understanding of context to improve buy-in. Getting members together can also inspire and build support for an issue or campaign. This serves to encourage further participation and action from members.

Planning personal communication

It's often useful to have a ‘facilitator’ on hand during large group sessions to manage and organise question and answer sessions from members. This allows the senior leader to effectively host the face-to-face briefing.

If your issue is particularly important it may be worth having a ‘dry-run’ with your peers to test messages and Q&A. This will help to ensure that your messages are put across to the best effect, with impact and clarity.